Thursday 9/29
We did one reading check.
We watched students camera moves: tilts, pans, etc. Students received five Class Participation Points for doing this assignment.
To Do for Next Class:
Next week we will write copy for our TV ad by analyzing features and benefits.
Read Ch. 3 on Diversity.
Work on selling an ad.
Tuesday 9/27
We discussed Tower advertisers and who was calling on whom. We put up a table so no one would call on the same people.
Coupon layouts were returned. Hold onto them, as at a later date we will be doing a graphic layout assignment using them.
We talked about the unique selling proposition and will work through the worksheet below when we write copy next week. For now, students just need to think about what product or service their commercial will be about.
Unique Selling Proposition:
Honda brochure
To Do for Next Class:
Camera moves-- put on USB drive for Thursday
Think of product/service for the commercial for next week
Reading check on Ch's 8 & 10 is Thursday