Thursday, Sept. 12
We were supposed to have a guest speaker from The Tower but there were complications, so we did a group icebreaker. Each person in the group answered a question and we went around the room in a circular format to answer the questions.
Next class:
Chapter 2--read. There may be a take-home exam for Ch. 1
Tuesday, Sept. 10
Creativity in Advertising
We worked on an exercise from chapter 1 where we focused on the creativity of newspaper ads. Students divided into groups and analyzed an ad they chose from The New York Times. After doing the analysis, students put their ad on the board and explained their analysis to the other students. We finished all but one newspaper ad, which we will finish at the next chapter.
Next class we will finish any introductions that remain. We will also hear from the one group that did not get to present on Monday.
We will have guest speakers from The Tower. Prof. Pat Lauro is our guest and we may have the editor and an assistant who will be helping students with their ads (Debra).
To Do for Next Class:
Read Ch. 1. There will be five reading questions for students to prove they read the chapter.