Tuesday, September 18, 2012

Advertising 3765 T-Thu, 2-3:15 p.m.

Thursday:

Reading checks
Layout (.ppt)
Do sample layouts (handout)

We did sample layouts in class. Students are to type the copy for their ad and spec out the type sizes. We will look at the layouts on Monday.

Reading is Ch. 3 on Diversity in advertising.



Tuesday:

Presentation by Eileen Ruf and Dan Reyes on The Tower advertising.

We will do more work on the graphic file formats today.

One or two introductions, as time permits.

Assignment: 

Make calls (in person or on the phone) regarding ad for newspaper.
If you have not downloaded Gimp, please do so.
Download this pineapple file for future work with Gimp.
On Thursday, reading check on Ch's 1 & 2.