Thursday
We watched Helvetica.
On Monday, April 12, we will meet in the classroom and learn about graphic file types. The instructor is sending a handout which should be read before the next class.
Monday
Acct. management assignment: Return form, grade. Discuss. What did you learn?
Return market research assignment w/grade
Students who have a revise are to email instructor for a guideline
Class question—assign everyone who hasn't presented a date
Collect four-page direct mail piece
New assignment
Ch. 12 Producing Ads
Fonts (Helvetica)
USP (.ppt and worksheet)
Flyers that get results (.ppt)
Thursday: Helvetica