Thursday
We worked in the lab today to write copy and start on the layout. The instructor worked directly with students in the conception of the ad and in writing the copy.
We were originally supposed to meet in a lab for Monday's class but because we need a lab with PowerPoint on the PCs, this has been delayed to Thursday, April 22. Instead we will meet in the classroom and learn about Google Adwords
The instructor advised that at some point she will ask students to write an explanation of why one cannot use web graphics in print production. The answer should show an understanding of the contents of the graphic file formats Powerpoint that we worked with over the past two classes. It should includes terms like "resolution," DPI, 72 pixels vs. 300, etc.
Next week:
Come prepared with illustrations (even if they are not 300 resolution). You will be sketching out your layout. In addition:
Some four-page copywriting assignments will be returned. A worksheet based on this assignment will be distributed.
Question presenter is Shalayma (others?)
Monday
We went over graphic file formats today. Despite difficulties getting the monitor to display the .ppt, we were able to get through much of the Powerpoint. This .ppt explained the various types of formats used in print and web production. It also explained resolution. We moved to the computer lab for this part of the class.
Note: I have checked out the availability of PhotoShop on the computers in CAS and it appears it is very limited. I am investigating the use of a lab at Vaughn Eames in the design department.
For next class:
Have copy written
Have an illustration in mind
Read Chapter, per reading schedule
