Assignment
Sheet for Week of Monday, Oct. 13, 2014
Writing
101, MWF
Rhetorical
style: All styles since 9/6 (narrative, example,
comparison/contrast, classification/division).
Catch-up and revision week.
Added 10?15:
Writing question for Fowles essay. This will be due Oct. 24/25:
Catch-up and revision week.
Added 10?15:
Writing question for Fowles essay. This will be due Oct. 24/25:
Fowles essay: Due Oct.
24
First, read the essay.
Choose one of Fowles’ 15 appeals of advertising—select the
category you find the most interesting.
Using hard copy magazines and newspapers, find three examples
of this appeal being used in ads. Examine what Fowles has to say about the
appeal and see how it applies to the ads you chose.
In an essay, examine how
your three ads use the appeals that Fowler outlines. If you see emotional
exploitation, say what you think it is.
Tie your results together in your conclusion and make a
statement about what the ads say about the target audience of the advertiser.
Due date: All essays must be revised and completed by
Oct. 19.
Writershelp: Apostrophe: “Apostrophe in possessives” to “Misuse of the
apostrophe.” Do the two exercises.
Quotation marks. Read and do the exercises. “Quick Help Quotation Marks” to “Misuses of quotation marks.”
Quotation marks. Read and do the exercises. “Quick Help Quotation Marks” to “Misuses of quotation marks.”
Due date: Fri., Oct. 17
Writing
101, Sat.
Same as 101-MWF, except due date is Oct. 18
Same as 101-MWF, except due date is Oct. 18
Assignment
for Business Communication 122
All businesses want additional sales, so think of a business
you would like to help. Design and write five questions, the answers to which
will help you design a persuasive e-mail, ad, or brochure. The objective is to
obtain new business. Your questions will have been reviewed at the Oct. 10
class.
Once the questions are approved by the instructor, post them
at surveymonkey.com. Using your
Facebook, Twitter, or Instagram accounts, ask people to take the survey. Deadline
for posting: Oct. 17. Obtain answers for
your survey from the 17th-21st.
On the evening of the 21st,
close out your survey and tabulate the results for class the following day.
At the Oct. 22
class, we will be in a lab and make charts and graphs from the survey data. We
will be using Excel. Please note:
practice with Excel will be required. It is recommended that you spend
time each day exploring the program.
Writershelp: Apostrophe: “Apostrophe in possessives” to “Misuse of the
apostrophe.” Do the two exercises.
Quotation marks. Read and do the exercises. “Quick Help Quotation Marks” to “Misuses of quotation marks.”
Quotation marks. Read and do the exercises. “Quick Help Quotation Marks” to “Misuses of quotation marks.”
Assignment
for Communication Dynamics, 128
Read Ch. 6, “Communicating Verbally,” and do the accompanying
workbook chapter.